Archive for the ‘Facebook’ Category

The UX Psychology of Subscribe / Follow / Circle / Friend

Tweet Facebook (or was it Friendster?) redefined what a “friend” meant. However, it wasn’t until Twitter when suddenly following was all the rage. This one-way street of stalking / viewing content from another person who didn’t have to return the favor enabled a whole new psychology of the share. Twitter’s primary following architecture worked very [...]

The Social Network Identity Crisis of 2012: Facebook vs Twitter vs Google+

Tweet After the social networking sand settled with Facebook on top over the last half decade, the social behemoth seemed untouchable. Twitter, far behind in second place, wasn’t a direct competitor for a while, since it focused on public conversation and Facebook mostly targeted private, friends-only conversations. Google+ entered the picture and managed to shake [...]

Why is Everyone So in Love with Facebook’s Timeline?

Tweet When Timeline was first announced at F8 this year, it turned out to be a reporter’s wet dream. “Timeline, the new profile design that the site turned on last week, is really, truly beautiful,” writes Farhad Manjoo of Slate. ”This is the single greatest change that Facebook’s ever pushed on us,” says Sam Biddle at Gizmodo. “From what I’ve [...]

Why Facebook, Twitter and Google Plus have Broken Social Architecture

Tweet It’s been a busy couple of weeks, ones that haven’t included a lot of time to engage with social media, but given it’s one habit I can’t break, I’m still on Facebook and Google+ at least once a day. As the novelty of their latest changes and launches have worn off, I’m stuck on [...]

Facebook’s New Feature Review Part 1: Spotify, Netflix, Hulu Partnerships

Tweet My last posts have largely covered the subscribe feature that was announced earlier this week, but I haven’t yet dug into all the changes that have taken place since F8 (at least, not on my blog.) My comment which was quoted by Nick Belton of The New York Times  sums up my thoughts best: [...]